Evolve by Faerch
Creating true circularity in food packaging
Evolve by Faerch packaging solutions are made from recycled material and can be fully recycled into new food packaging after use. The unique look of Evolve by Faerch packaging solutions reflects the recycled content of the trays and provides consumers with visual clues for making a sustainable choice of food packaging.
The concept
The packaging is made from post-consumer recycled content and represents a true reflection of the European PET recycling stream. Bottles and trays are collected and recycled to make the packaging, which is only available in naturally fluctuating tones since no extra colour is added during recycling and production. Therefore, the colour of each tray reflects the specific blend of recycled material that it is made from. This creates a unique look that clearly signals to consumers that they are making a sustainable choice when picking food packed in Evolve by Faerch. It also guarantees that Evolve by Faerch products can be reliably detected using current sorting technologies because they have been detected before.
A concept with purpose
Nearly all thermoformed rPET trays consist of clear bottle flake as their primary recycled material. Clear bottle flake is a resin that is in high demand. This material stream should therefore flow back into the bottling industry again and again. The Evolve by Faerch concept enables true circularity with mixed and jazz flake from coloured bottles and trays, thereby ensuring an additional circular outlet for a valuable material like PET. The Evolve by Faerch concept is a solution for the circular economy which creates a purposeful end market, without relying on carbon black to mask colours and while reducing virgin material production.
What are the benefits?
Evolve by Faerch ensures true circularity since circular packaging is made from post-consumer recycled content and can be recycled back into food packaging – again and again. For circular packaging, the share of recycled content is one of the most important indicators of its sustainability.
The Evolve by Faerch concept has been embraced by consumers because it illustrates circularity. The unique design of the products communicates directly to consumers that these products are made from recycled content. The design also serves as an additional reminder to make sure that used trays are sorted correctly, thus promoting circularity.
The Evolve by Faerch concept possess the same attributes as Faerch’s market-leading APET and CPET products and represent the the highest level of circularity: Our products are made from post-consumer recycled content and can be fully recycled into new food grade trays without compromising on food safety or any other functional property.
